Industries

Buy exclusive nursing homes and skilled nursing facilities leads

Yes. You can buy exclusive, EIN-verified, scored leads of nursing homes and skilled nursing facilities at a per-lead price you see up front. Each record carries a 0-100 score and an A-D grade. The moment a lead lands in your room, no competitor of yours can buy that same facility.

Last updated: August 6, 2026

Who buys nursing homes and skilled nursing facilities leads

Skilled nursing facilities and nursing homes deliver round-the-clock nursing and post-acute care. They run on thin margins, heavy regulation, and constant staffing pressure, which makes them a steady, repeat buyer for a specific set of vendors. Staffing agencies place nurses, CNAs, and travel clinicians to cover shifts. Medical-supply and DME vendors keep floors stocked with wound care, mobility, and incontinence products. EHR and long-term-care software companies sell clinical charting, MDS, and billing systems. Insurance brokers write general and professional liability, workers' comp, and employee benefits. Compliance and survey-readiness consultants help facilities pass inspections and correct deficiencies.

If you sell any of these into long-term care, a nursing homes and skilled nursing facilities lead is a named facility with a verified EIN, not a scraped directory row. The decision usually sits with a small circle inside each building, the administrator and the director of nursing, so reaching the right facility at the right moment is the whole job. A record you can actually work beats a longer list you have to clean first. Inpatient rehabilitation facilities and healthcare offices and practices are separate lists; check both before you set a post-acute territory.

Why exclusivity matters when you sell into long-term care

This is a finite, relationship-driven market. Each facility has one administrator and one director of nursing, and once they sign a staffing contract or commit to an EHR, they rarely switch. Sales cycles are long and contracts are sticky, so being first in the door is most of the game. On a shared database, that same facility is sold to you and every competitor at once. You all dial the same administrator in the same week, the lead loses value with every call, and the buyer's inbox turns into noise.

Exclusive leads work the opposite way. The instant a facility lands in your private room, no competitor of yours can buy that same record. The guide on how exclusive leads work sets out that mechanism end to end. Exclusivity here is rival-scoped: a non-competing vendor, say a food-service company when you sell staffing, may still buy the same facility, but no rival of yours will. In a market where the first credible vendor to reach a director of nursing often wins the contract, that head start is the point.

What you get with each lead

Every lead is EIN-verified, so you are working a real, registered facility, not a closed building or a stale listing. Each record carries a 0-100 score and an A-D grade so you can put your reps on the best-fit facilities first instead of dialing in list order. The score is an output you read, not a formula you have to trust blindly.

You see the price per lead up front, so cost per acquisition is a number you choose up front, not a mystery on the invoice. And every lead is rival-locked the moment it enters your room: no competitor of yours can buy that facility while it is yours. You get a clean, verified, scored, exclusive record you can hand a rep and call today.

How to get started

Open the calculator to see your per-lead price and see exactly what a run of nursing homes and skilled nursing facilities leads will cost. There is no shared-database subscription; you pay per exclusive lead at a price you see up front.

When you are ready, tell us your vertical and territory. We stand up your private room, and from that point every matching facility that lands in it is locked to you against your competitors.

What a score looks like on a lead
Score
92Hot
Grade
  • AGreat fit
  • BStrong fit
  • CFair fit
  • DLow fit

Illustration, not a live record. Every lead carries a 0-100 score and a grade. Read them to choose who to call first; they never promise a sale.

Get your own per-lead price

Tell us your volume and term, and you will see your exact per-lead rate before you commit. Plans start at $299 a month, platform fee included. No onboarding fee on a self-serve plan. Your plan renews automatically at the end of its term. We review every application by hand and reply, usually within one business day.

Request early access

Frequently asked questions

Are these leads actual licensed facilities or just a directory list?

Each lead is a specific nursing home or skilled nursing facility with a verified EIN, so you are calling a real, registered operating business rather than a scraped or outdated directory entry. That cuts the dead numbers and closed-building calls that waste rep time on generic lists.

What does exclusive mean if I buy nursing homes and skilled nursing facilities leads?

Once a facility lands in your private room, no competitor of yours can buy that same record. It is rival-scoped: a vendor who does not compete with you might still reach the same facility, but no direct rival can buy it. You are not sharing that lead with the three other agencies chasing the same contract.

How do the score and grade help me prioritize facilities?

Each lead carries a 0-100 score and an A-D grade, so your reps can work the strongest-fit facilities first instead of calling in list order. It is a signal to sequence your outreach, especially useful in long-term care where sales cycles are long and the first credible vendor in often wins.

How is the price set and is there a subscription?

You see the price per lead up front and pay for the exclusive leads you buy. There is no shared-database subscription. Use the calculator to see your per-lead price and see your total before you commit.